Google Ads certifications (Google Skillshop)
Google (Skillshop)
Check before you apply: details change often, so confirm on the official page before you apply.
- Who it's for
- Anyone
Open to: veterans, active duty / transitioning service members, spouses, family or caregivers. - Cost
- Free
- Free with no benefit?
- Yes: no GI Bill, VR&E or VET TEC benefit needed.
- What you get
- Free Google Ads training and five certifications: Search, Display, Measurement, Video and Shopping Ads
- Type
- Certification or course
- Credential strength
- 3/5: Free Google product certifications (assessment-based).
- Duration
- Varies; self-paced
- Format
- Online (Online, self-paced)
- Deadline
- None (self-paced)
- Next start
- Rolling
- Jobs it can lead to
- Digital Marketing Specialist; PPC Specialist; Marketing Coordinator
- Notes
- Skillshop also offers free training for Google Analytics, Google Marketing Platform and Business Profile (skillshop.withgoogle.com).
- Official page
- skillshop.withgoogle.com/googleads
- Last checked
- Oct 4, 2026